As we cope with the current health crisis, I am reflecting on the past, present and future of retail and design. I feel the impact of our current environment and wonder "what is the new normal?" What is a digital world vs a tactile world? I am a firm believer in beauty and objects, I want them to comfort and inspire me, to create valuable experiences and treasured memories in real life. I believe there is a new age upon us and now as we look for signs to the future, what can we create out of chaos? 
I am pausing to try to visualize the future of AWA+D and hope we find our way again to a life full of beauty and calm, once again full of optimism and possibility.
Much love, Adrienne
Back to Top